Brands are releasing tire inflators designed to fit in a pocket or bag
Trend - Brands are releasing smart inflation devices in ultra-portable form factors. These inflators provide instant support for bikes, cars, and inflatables without requiring wall connectivity. These also include smart pressure indicators, making them easy to use without prior experience.
Insight - The micro-mobility space continues to grow in popularity with the modern consumer. Electric bikes and scooters offer a level of convenience beyond that of a traditional bike or full-sized car due to the ease of use, low entry-cost, and ease of maintenance. However, consumers are still often faced with maintenance challenges, such as stuck chains or deflated tires. As a result, these consumers are investing in ultra-portable service kits as reliable contingency plans.
Insight - The micro-mobility space continues to grow in popularity with the modern consumer. Electric bikes and scooters offer a level of convenience beyond that of a traditional bike or full-sized car due to the ease of use, low entry-cost, and ease of maintenance. However, consumers are still often faced with maintenance challenges, such as stuck chains or deflated tires. As a result, these consumers are investing in ultra-portable service kits as reliable contingency plans.
Workshop Question - How could your brand offer new products or services for consumers that leverage the growing popularity of micro-mobility?
Trend Themes
1. Smart Inflation Devices - Opportunity for brands to develop ultra-portable smart inflation devices with smart pressure indicators for bikes, cars, and inflatables.
2. Handheld Touchscreen Tire Inflators - Opportunity to create handheld cordless tire inflators with touchscreen interfaces and fast inflating functionality for quick and convenient tire inflation.
3. Smart-designed Tire Inflators - Market potential for compact tire inflators with smart features like digital tire pressure detection, preset modes, and built-in lighting systems.
Industry Implications
1. Micro-mobility - Micro-mobility industry professionals can develop and market ultra-portable service kits for electric bikes and scooters.
2. Automotive - Automotive industry professionals can invest in the development of compact and smart tire inflators to provide convenient maintenance solutions for vehicle owners.
3. Outdoor and Sports Equipment - Companies in the outdoor and sports equipment industry can innovate by creating handheld cordless tire inflators with touchscreen interfaces and fast inflating functionality for sports equipment and inflatables.
6 Featured, 35 Examples:
73,918 Total Clicks
Date Range:
Jun 22 — Jul 23
Trending:
Warm
Consumer Insight Topics:
